gamma phi beta

Throughout the year of 2023, I managed all of the Beta Upsilon chapter of Gamma Phi Beta social media. While holding this position, my goal was to create a positive image of our sorority chapter while maintaining an aesthetic feed. To achieve this, I used content planning and social media trends to create an engaging platform for potential new members, active members, and alumni of our sorority.

preview of the feed!

The Goals

  • Showcase sorority values and connections

  • Highlight different members in every post

  • Show unity of members

The process

  • Weekly #WhyGammaPhiWednesday testimonials from sorority members

  • Social posts highlighting philanthropic events & efforts

  • Create a cohesive Instagram feed that is both engaging & trending

Gphi RECRUITMENT MAGAZINE 2024

In 2024 Kansas State held a virtual round one of formal recruitment. All chapters at Kansas State provided the potential new members with a magazine highlighting the sorority’s values, philanthropy, events, and more. I worked with our Membership Vice President to create a guide to Gamma Phi Beta as an introduction to over 500 potential new members participating in formal recruitment.